A beginner's guide to fulfilment

Posted By Shaun Bentley

28 April, 2021

If you are just starting an online business or you’ve been selling online for a while, you’ve probably thought about how to send your orders to your customers and what packaging you are going to send it in. Or you might be considering streamlining your fulfilment process, bringing in automation.

Having your products online and making sales is the most exciting part of building your business, but what happens after a customer has ordered? Your product needs to end up in your customer’s hands and first impressions count.

There are many benefits to picking and packing your own orders for your customers. But what happens when your business is growing quickly and you are spending more time packing your products for shipping, rather than focusing on what you do best? You may want to look at exploring a fulfilment company to handle your “back-end” operations.

Throughout this blog, our specialists cover the most common questions with regards to fulfilment and onboarding a logistics partner.

What is a fulfilment company?

A fulfilment company is often referred to as a third-party logistics (3PL) company that prepares and ships your orders for you. Third-party logistics are ideal for businesses that don’t want the hassle of picking and packing orders, or have outgrown their own space or warehouse to a point where they’re unable to ship orders themselves anymore, or keep up with demand.

There are many benefits to using a 3PL company to outsource fulfillment, but the biggest benefit is that it saves you valuable time. The time you gain back will allow you to do what you do best; building your brand. Outsourcing your orders can have a meaningful impact on business growth.

Imagine this scenario, your products are being sold over multiple platforms, you have unique packaging, and practically none of your time is spent overseeing how they are received, stored, picked, packed and distributed allowing you to focus on what you do best!

When you look to partner with a fulfilment company, you are not only working with experts who have the skills required to ensure the best service for your customers, when you let someone else take care of logistical details, you can focus on the things that matter most to you;your business and your long-term goals.

What are the biggest benefits to outsourcing your fulfilment?

Scalability - You can grow or shrink your stock without looking at more space as your fulfilment partner will be able to cope with the increase in stock for your peak periods.

Affordability - Often you will only pay for your usage such as space, picking and shipping orders. You don’t need to worry about lease periods and a fixed sum of rent, business rates or even gas and electricity.

Networking - Partnering with a 3PL will open you up to volume discounts from courier companies to packaging options, allowing you to manage your bottom line accordingly.

Added value - 3PLs are equipped to manage a wide range of complex tasks to be able to handle your requests which could include: packing assembly, kitting, subscriptions, labelling and so much more.

Staffing pain - Outsourcing your business means you don’t need to worry about wages, pension schemes, healthcare, sickness or hiring temporary staff.

Focus - By all of the above being handled by your 3PL, you’re able to focus on your business goals with more flexibility to look at new products, marketing, personal branding and more.

Interested in finding out more information today? Contact our fulfilment specialists at info@wearefulfilment.co.uk or request more information here and a member of our team will be in touch shortly.